Articles

Answers to questions CEOs think about.

Company current state analysis: what it is and how to do it in a week

A current state analysis shows where the company is now and where development should start. Here's how a good analysis is done and what it should deliver.

Markku Pulkkinen · 4 min

Leadership

Strategy planning in an SME: getting strategy off paper and into daily work

An SME's strategy is concrete, not fancy. Here's how to create a strategy plan decided by the owners and management that shows in the leadership team's work.

Markku Pulkkinen · 3 min Leadership

Leadership team development: signs your leadership team isn't working

When the leadership team's agenda fills with updates and no decisions are made, the problem is rarely the people. Here's how to spot it and build a working management model.

Markku Pulkkinen · 3 min Profitability

Revenue grows but profit doesn't: where to start improving profitability

Growth without margin is just being busy. Follow the money journey from sales to cash and find where margin leaks in products, customers and functions.

Markku Pulkkinen · 3 min Growth

Active selling in a B2B company: how to stop waiting and start selling

If growth depends on a few customers and sales waits for the phone to ring, the company relies on reactive sales. Here's how to launch active selling.

Hiski Kaikkonen · 3 min Growth

A B2B marketing plan: seven things it should include

When marketing happens only when there's time, results are guesswork. This outline ties marketing to sales and growth targets.

Hiski Kaikkonen · 4 min Profitability

AI in an SME: where to start and who builds it

How an SME chooses its first AI targets, calculates the savings and decides whether to grow its own AI lead or buy ready-made automations.

Markku Pulkkinen · 4 min Leadership

The CEO without a leadership team: developing the company when everything goes through you

In smaller companies the CEO owns decisions and development. How to choose the next development area and recognise when it's time to name a leadership team.

Hiski Kaikkonen · 3 min Leadership

Business succession and sale: how to prepare a company for a change of ownership

A change of ownership succeeds best when the company is ready before the deal or succession starts. How to assess value and transferability.

Markku Pulkkinen · 4 min

Two ways to start

100% satisfaction guarantee A CEO and two leadership team members in conversation

Development led by the leadership team

Current State Analysis first, development after

In a week you know where development is worth starting, and the whole leadership team sees the situation the same way.

1
Current State AnalysisWithin a week we clarify your company's situation through interviews and background data.
2
Development order & the leadership team's viewEveryone pulling in the same direction and focused on the most important development area.
3
Development projects for the findingsIf we know our expertise matches the findings, we help you ourselves – otherwise we bring in a partner to help you.

Explore the Current State Analysis

A laughing CEO holding a mint green folder

Development led by the CEO

You need extra hands for a known development area

We take charge of the development project on your behalf and make sure the work gets done.

1
You recognise the needYou already know your company's next most important development area and want an experienced professional for it.
2
InterviewWe go through the situation with you, define the project goals and agree on how we proceed.
3
Development projectWe lead the project and do the work with you until the goals are reached. Billing is monthly.

See how we work